Free Project: Target Market

As I have selected mobile photography for my free project, I will be doing further research for my target audience.

For this project, I will be doing a theme based on an item that I am quite interested in nowadays, which are hats. Though they do not seem like much, I would like to implement hats as a representation of my identity. What I mean by that is, different colours and designs of a hat represent the presentation of myself being comfortable to show different side of myself and not afraid to show my true self.

According to the theme, I believe my target audience will be towards people who are fond of mobile photography and are interested in the concept. Similarly, I believe that teenagers will mainly be my target audience as the theme of pictures are about one's identity and they can relate in some way as they are in that stage of life.

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